Over the years, Realtor.com (in my opinion) has certainly lost its position as a home search tool for consumers - at least within my clients' options. So, naturally I find it very difficult to want to continue a premium Realtor.com membership.
Back in March, I received a phone call from Realtor.com who wanted me to renew my premium membership. I told them No. I am not interested and will remain uninterested. I told him how my other options for Internet marketing has yield me so much more business that I don't think I **need to invest more presence on Realtor.com. This guy KEPT ME ON THE PHONE and insisted how Realtor.com was the most dominant real estate site. He shared with me some dinosaur Internet statistics and kept saying how wrong I was. Oh whatever!!! I dont have time to correct his beliefs. Plus he doesn't have salesmanship qualities anyways. He doesn't know that the CUSTOMER IS ALWAYS RIGHT.
I politely tell him should my opinion change, I will call him back. I had taken his phone number down.
Several days ago, I received a phone call from the same salesperson.
He said in a very conscending attitude, (he thinks he's better than me attitude), "Loreena..... So, have your attitude changed towards Realtor.com yet?"
I replied, "No. I'm still staying where I am at."
What I really wanted to tell him, "Dude. Change that attitude of yours. I can hear it in your voice. You don't want to be there. You don't believe in what you sell. Quit forcing yourself selling things you don't believe in."
That's never a way to talk to a customer especially when you want to make a sale. If you knew the answer, then why bother wasting your time and mine? Plus my phone minutes too!
SEPARATE RANT:
Whenever you are on the phone, sound cheerful. Sound like you really want to do this. Clients and people can hear it in your tone even when they dont see you.
Would you have some down time when you don't feel like talking to people and sounding cheerful? Sure you have. Then don't pick up that phone. Let it go into voicemail.
DONT DO THINGS YOU DONT BELIEVE IN. YOU ARE ONLY LYING TO YOURSELF!
As an employer, pay a little more to hire more educated, well-articulate salespeople. Don't just put bodies on telephones. Also, hire salespeople who can speak clearly. That might be a first good tip to turn the company around.